Digital Ads License

impression-based

About the license

The Digital Ads License allows you to embed our fonts into HTML5 banner advertisements and other interactive digital ad units. This license is specifically designed for the technical requirements of modern ad servers, permitting Base64 encoding for seamless cross-platform rendering. It is scaled based on the total number of Impressions (ad views) your campaign is expected to generate, ensuring your brand maintains its typographic identity across third-party websites and mobile ad networks.

At a Glance

Core permissions and restrictions for this license type.

  • Embed the font software in Base64 encoded format into your HTML5 digital advertisements.
  • Deploy your ads across third-party websites, mobile apps, and ad server networks.
  • Serve the ads up to the total number of Impressions specified on your invoice.
  • Share the font with your advertising agency or independent developer strictly to build your ad units.
  • Install the font on a secure third-party ad server exclusively to publish the licensed ads.
  • Use the font for general desktop design, print materials, physical products, or corporate branding.
  • Create or legally register a primary brand logo or trademark.
  • Use the font for standard website styling (via @font-face) outside of the specific digital ad units.
  • Embed the font into mobile applications, video games, electronic publications, or OEM hardware.
  • Exceed the licensed Impression limit without purchasing a campaign upgrade.